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Situation
Salesmanship in the new millennium demands a competitive
edge. No more messin' around with photocopies -- it's
time to wow and dazzle. When you're talking about
a motion-oriented medium (TV), static images just
won't cut it.

Solution
Talking Point
went to work on a series of templates that addressed
each of the teams they represent (Marlins, Panthers,
etc.) and built special interfaces that allowed the
sales reps to be non-linear and take the client to
whatever section they wanted to see at the click of
a button. Plus, modules for TV promos so they could
show off their broadcast handiwork.
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